Effective Date: 21 April 2025
Last Updated: 21 April 2025This Privacy Policy sets forth how Kwelio collects, uses, discloses, and protects your personal information when you access and use the Kwelio website (the “Site”).
The Policy complies with applicable data protection laws in the United Arab Emirates, including relevant provisions of the UAE Federal Law No. 2 of 2019 on Information Technology, as well as international standards for users subject to GDPR.
By using the Site, you agree that you have read and accept all of the terms of this Privacy Policy. If you have any questions, please contact us at privacy@kwelio.com.1. Who we are
Kwelio is the brand under Lumio Holdings Limited, which includes all entities that collectively provide our products and services. Specifically:
Kwelio Food Supplements Trading LLC governs and manages our supplement products—this includes formulation, sale, and distribution.
Kwelio Labs FZ LLC is responsible for managing the website, technology platform (including the forthcoming app), customer support, and the overall supplement experience (packaging and delivery).
For the purposes of this Privacy Policy, “we,” “us,” and “our” refer to any and all entities under Lumio Holdings Limited.
Registered Address:
Kwelio Labs FZ LLC
G-01, L3, LOFT OFFICES 3
Dubai Media City, Dubai, UAE2. What information we collect
We collect data in the following categories:
Personal Information:
When you make a purchase or interact with our Site, you may provide your name, email address, phone number, shipping and billing addresses, and payment details. This information is necessary for order processing and to communicate with you regarding your purchase.Order History:
We record details of products purchased, transaction amounts, and frequencies. This information helps us process orders, issue rewards (such as Lio Points), and tailor future promotions.Usage Data:
Information about how you interact with the Site—including pages visited, duration of visits, clicks, and other navigational data—is collected through web analytics tools. This enables us to improve functionality and user experience.Device Information:
We gather data about the device you use to access the Site (such as IP address, browser type, operating system, and device identifiers) for purposes of security, troubleshooting, and optimising performance.Cookies and Tracking Technologies:
Cookies are used to remember your preferences, analyse Site traffic, and deliver targeted advertisements. You may manage your cookie settings via your browser or our cookie consent manager.
3. How we use your information
Your personal information is used for specific, legitimate purposes, including:
Order Fulfilment: Processing, shipping, and delivering your orders.
Communication: Sending you notifications, updates, and customer support messages.
Reward Programs: Crediting your account with Lio Points for purchases and interactions.
Personalisation: Enhancing your experience on our Site by tailoring content based on your usage.
Legal Compliance: Meeting our legal obligations and safeguarding against fraudulent activities.
Service Improvement: Using statistical data to improve our products and Site functionality.
Data Sharing:
We do not sell or rent your personal information. We may share your data with trusted third-party service providers (such as payment processors and logistics partners) who are contractually obligated to protect your information.
With Trusted Service Providers: Such as payment processors, shipping companies, and technology support teams. These providers are bound by confidentiality agreements and are prohibited from using your data for any other purpose.
With Our Affiliates: Including Kwelio Food Supplements Trading LLC and Lumio Holdings, as necessary to deliver services.
For Legal Requirements: When required by law or a governmental authority. Your personal information may be transferred internationally in compliance with UAE data protection laws. We enforce strict safeguards—including standard contractual clauses—to protect your data in these circumstances.
International Transfers:
While our operations are based in the UAE, your data may be transferred to jurisdictions outside the UAE. Where necessary, we implement safeguards (for example, standard contractual clauses) to ensure compliance with applicable data protection laws.
5. Your Privacy Rights
You have the following rights regarding your personal data:
Access & Correction: You can request a copy of the data we hold about you, as well as have the right to have any inaccurate information corrected.
Deletion: You may request the removal of your data where legally permitted.
Restriction and Objection: You can ask us to limit or stop processing your data.
Data Portability: You can request that we provide your data in a structured, commonly used, and machine-readable format.
Consent Withdrawal: You can withdraw your consent for our processing of your data at any time.
To exercise any of these rights, please contact: privacy@kwelio.com
6. Children's Privacy
We retain your personal information only for as long as necessary to provide our services and to comply with legal obligations. We secure your data using appropriate physical, electronic, and managerial safeguards.
Although we strive for robust security, no data transmission over the internet is 100% secure. You are encouraged to safeguard your account credentials and notify us immediately of any unauthorized access.7. Updates to this Privacy Policy
We review and update this Privacy Policy periodically. Any material changes will be posted on the Site along with a revised effective date.
Continued use of the Site after changes constitutes acceptance of the revised Policy.
For any questions regarding this Privacy Policy or our data practices, please contact:
Kwelio Labs FZ LLC
G-01, L3, LOFT OFFICES 3
Dubai Media City, Dubai, UAE
Email: privacy@kwelio.com